Engage a powerful audience at the intersection of strategy, defense, and foreign affairs.
War on the Rocks offers a unique and thoughtful approach to advertising across our flagship podcast and our influential daily and weekly newsletters. Whether you’re a mission-driven nonprofit or an innovative company with a story to tell, we can help you connect with a discerning audience — including policymakers, current and former servicemembers, practitioners, technologists, investors, scholars, and more.
Podcast Advertising
Our flagship podcast reaches up to 100,000 listeners per episode — and we do advertising a little differently:
- Pre-Roll (30 seconds): A concise, professional introduction to your organization at the start of the episode.
- Mid-Roll Mini Episode (~2 minutes): Rather than traditional ad copy, we feature a tightly edited conversation with a founder or executive. This punchy segment integrates your message into the episode, providing the most humanized and authentic presentation of brand and efforts to our high-level audience.
We believe in meaningful promotion that respects our audience and showcases your ideas.
Newsletter Advertising
Our daily and weekly newsletters reach thousands of professionals across the defense, foreign policy, and academic communities. Place your message directly alongside the carefully curated content our readers rely on every day.
Interested in learning more?
Please contact our COO nicholas.hanson@warontherocks.com with “
